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There’s no denying the power of social media. Worldwide, more than 3.6 billion people use social media, and that number is projected to continue increasing exponentially. People use social media [...]

Are you finding it’s time to rebrand your agency? Creating a new and distinctive brand name can be a real challenge. Yet, it’s also a huge opportunity to choose words that can help connect the [...]

The age-old advertising conundrum: How do I know if my campaigns are actually generating revenue for my organization? In a previous blog, we discuss the importance of building an advertising [...]

Dorothy Gale in The Wizard of Oz said it repeatedly: “There’s no place like home.” When most Americans are sick, they feel that sentiment more deeply. They want to be in their own bed, in [...]