Marketing

Transcend recently surveyed 1,000 family caregivers across the nation to gauge how COVID-19 has affected their perceptions of senior care. The pandemic has dramatically shifted their attitudes, [...]

The outbreak of the COVID-19 pandemic evoked tremendous change to nearly every aspect of our daily lives. Once shelter-in-place orders were implemented in communities across the country, the [...]

The data is pretty brutal when it comes to quantifying missed opportunities for providing home-based care to appropriate patients. According to CMS, about 40% of patients discharged from [...]

Our new national study reveals what’s at stake and how to thrive We’ve reached an inflection point in senior care. It’s arrived sooner because of the pandemic, but it’s been a long time coming. [...]

We are continuing our series exploring the keys to success in social media for healthcare providers, specifically senior care, home health, palliative care and hospice. Our first post examined [...]

No doubt, the COVID-19 pandemic has impacted consumers’ views and expectations of healthcare providers, including home care. These pressures combined with higher PPE costs and challenges serving [...]

COVID-19 has had tremendous impacts on life in America. Social distancing has changed the very nature of how we interact. Deeper layers of PPE and denials of access separate caregivers and [...]

Are you prepared to live up to the promise of caring for more people at home? As you probably know, the National Association of Home Care & Hospice (NAHC) and Partnership for Quality Home [...]

As we navigate our “new normal” of living amid the COVID-19 global pandemic, many people are glued to their televisions, tablets and smartphones for the latest updates as our nation and the world [...]

America is still in the early phases of the novel coronavirus spread, and the full effect is impossible to predict. Different regions of our nation are already experiencing different degrees of [...]