Personal identification information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our Site, respond to a survey, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address and/or phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site-related activities.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name and the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web browser cookies
How we use collected information
Transcend’s research department may collect and use Users’ personal information for the following purposes:
- To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently.
- To personalize User experience
We may use information in the aggregate to understand how our Users, as a group, use the services and resources provided on our Site.
- To improve our Site
We may use feedback you provide to improve our products and services.
- To run a promotion, contest, survey or other Site feature
We may send Users information they agreed to receive about topics we think will be of interest to them.
- To send periodic emails
We may use the email addresses to respond to inquiries, questions, and/or other requests. If Users decide to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time Users would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email, or Users may contact us via our Site.
We may use third-party Service Providers to automate marketing actions in an attempt to nurture visitors with personalized and useful content based on visitor interactions with our website and past emails. You may request that we cease using your information for marketing purposes by emailing us at [email protected] or by writing to Transcend Strategy Group, PO Box 105, Curtice OH 43412. Current third-party Service Providers include Newfangled, Act-On Software, LogMeIn (GoTo Webinar), and Salesforce. Details as to how those third-party Service Providers handle information is below and subject to the Privacy Policies for those companies.
Here are some prospect activities gathered and tracked by Newfangled:
- Form submissions, including progressive profile fields
- Web sessions & pages visited
- Web activity, such as content downloaded
For more information on the privacy practices of Newfangled, please visit the Newfangled Privacy Terms web page: https://marketing.newfangled.com/acton/media/3727/privacy-notice
Here are some prospect activities tracked by Act-On:
- Email open rate
- Email click-through rate
- Web sessions and pages visited
- Web activity, such as content downloaded
You can opt-out of having made your activity on the Site available to Act-On by instructing your browser to refuse all cookies, and by not providing us with any personal information via the Site.
Your personal data is only shared with Act-On if you provide it to us and agree to the terms defined in this Notice. Since we never collect it, no Sensitive Personal Data is ever shared with Act-On. In addition, where required by law, we will only use Act-On to contact you via automated email if you have explicitly given us your permission to do so.
For more information on the privacy practices of Act-On, please visit the Act-On Privacy Terms web page: https://www.act-on.com/privacy-policy/
We may use third-party Service Providers to share audio, documents and applications with registered webinar attendees.
LogMeIn (GoTo Webinar)
Here are some of the ways GoToWebinar is used:
- Register visitors
- Sending marketing communications
- Host webinars
We only share your Personal Data with LogMeIn if you have explicitly registered to attend a webinar. In this case, your Personal Data will be shared with LogMeIn in order to fulfill the service of providing you with access to the Webinar. LogMeIn may send you emails in the fulfillment of this service. Since we never collect it, no Sensitive Personal Data is ever shared with LogMeIn.
For more information on the privacy practices of LogMeIn, please visit the LogMeIn Privacy Terms web page: https://www.logmeininc.com/legal/privacy
LogMeIn complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. Details of this certification can be seen here.
We may use third-party Service Providers to manage our business development efforts.
Salesforce is used to store prospect and customer data for use by our sales team in managing new business opportunities and current client relationships. Your personal data is only shared with Salesforce if you provide it to us, and agree to the terms defined in this Notice. Since we never collect it, no Sensitive Personal Data is ever shared with Salesforce.
For more information on the privacy practices of Salesforce, please visit the Salesforce Privacy Terms web page: https://www.salesforce.com/company/privacy/
Salesforce has certified certain of their services, for which they act as a data processor, under the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. Details of this certification can be seen here.
How we protect your information
We adopt data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of Users’ personal information, username, password, transaction information and data stored on our Site.
The safety and security of your information also depends on you. We ask you not to share your passwords with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your information, we cannot guarantee the security of your information transmitted to our Site. Any transmission of information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Site.
Sharing your personal information
We do not sell, trade, or rent Users’ personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and Users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as distributing newsletters or surveys. We may share Users’ information with these third parties for those limited purposes provided that Users have given us permission.
Acceptance of these terms
By using this Site, Users signify acceptance of this policy. If you do not agree to this policy, please do not use our Site. Users’ continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
Transcend Strategy Group
This document was last updated on May 27, 2020.