Transcend’s recent national workforce research offers several important insights into where providers can strengthen their recruitment and retention. One of the major themes we saw come through [...]
Twenty years ago, Transcend helped Hospice of Northwest Ohio (HNWO) launch their groundbreaking marketing campaign focused on families. Through diligent, consistent branding and marketing work, [...]
Rich third-party data can give senior care providers a closer, more personal look at their audience of prospective patients and family healthcare decision makers. Senior care providers’ [...]
An inside-out branding approach reduces turnover, engages your team, and fosters a better patient experience Workforce recruitment and retention remains one of the most significant and pressing [...]
Adapt your approach to attracting talent, hiring, training and delivering care to differentiate your employee value proposition Senior care already had a serious recruitment and retention [...]
There’s no doubt. Telehealth’s time has arrived – and much faster amid our socially distanced pandemic. As officials across the nation implemented social distancing and stay-at-home orders, it [...]
Sustaining your referral relationships and patient pipeline may have gotten more challenging in recent months thanks to the ongoing disruptions of the pandemic. With the options for your liaisons [...]
Transcend recently surveyed 1,000 family caregivers across the nation to gauge how COVID-19 has affected their perceptions of senior care. The pandemic has dramatically shifted their attitudes, [...]
Our new national study reveals what’s at stake and how to thrive We’ve reached an inflection point in senior care. It’s arrived sooner because of the pandemic, but it’s been a long time coming. [...]
The COVID-19 pandemic has many of us taking an unexpected hiatus from the office for a TBD period of time. While many in healthcare and senior care aren’t afforded the luxury of working remotely [...]