Transcend Strategy Group CEO Stephanie Johnston Appointed to BAYADA Hearts for Home Care Board and Global Partners in Care Advisory Council

Johnston to provide strategic planning, marketing and communications expertise to help organizations advance their missions

TOLEDO, Ohio, March 3, 2025 – Transcend Strategy Group CEO Stephanie Johnston has been appointed to the Board of BAYADA Hearts for Home Care and the Global Partners in Care Advisory Council.

BAYADA Hearts for Home Care is an advocacy organization made up of thousands of home care recipients, their friends and family members, and home care professionals concerned about the challenges facing home care today. Their advocacy in healthcare continues to push towards the ultimate goal: To improve the entire home care ecosystem and make it more sustainable, particularly for seniors and individuals living with disabilities and medical complexities.

“I am delighted to welcome Stephanie Johnston to the Board of Directors of Hearts for Home Care, Inc.,” said David Totaro, Hearts for Home Care president and executive director. “Stephanie and her firm, Transcend Strategy Group, were critical advisers to the strategic planning process that led to the formation of Hearts for Home Care. Her extensive expertise in healthcare policy, patient advocacy, along with her passion for expanding access to quality care for everyone will be instrumental in advancing the mission of Hearts for Home Care. Her leadership and counsel will aid us in driving change and ensure that more individuals and families will receive the care they need in the safety and comfort of the place they call home.”

On the Global Partners in Care (GPIC) Advisory Council, Johnston joins hospice and palliative care leaders from across the globe in working to increase access to care. GPIC supports partnerships with sister organizations in low-resource settings, research and education to improve access and global collaboration with partner and national associations across the globe.

“Stephanie’s extensive knowledge, rich experience and unique perspective will be a valuable addition to our Global Partners in Care Advisory Council. We are delighted to welcome Stephanie to the Council and look forward to working with her,” said GPIC CEO and President John Mastrojohn III.

“Transcend Strategy Group is on a mission to ensure everyone everywhere has access to the best quality of care and that mission knows no boundaries,” said Johnston. “I’m looking forward to serving alongside the other board and council members of these two organizations and complementing their expertise in care with our work in market intelligence-rooted growth strategies.”

About Transcend Strategy Group

Transcend Strategy Group (transcend-strategy.com) is the leading growth strategy firm for home care companies. The firm is on a mission to make Fortune 500 practices accessible to growth-minded home care companies so everyone – regardless of race, gender, identity, orientation, income or geography – has access to the best care to live their most fulfilling lives.

Supported by more than 20 years of research, Transcend has helped home care providers, insurers, suppliers and technologies grow revenues 100 to 400 percent. Transcend leverages proprietary and market data to identify and overcome obstacles, seize unmet opportunities, and build authentic connections.

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