The Transcend 2026 Growth Manifesto

In this special manifesto-style episode of Transcending Home Care, Tony Kudner steps away from the interview format and delivers a direct, unfiltered guide to what it will take to grow in hospice and home-based care in 2026. Drawing on Transcend’s work with clients across the country, he outlines the five questions every organization must confront before setting next year’s growth goals.

From knowing the right types of growth to pursue, to interrogating the data that actually predicts success, to having the courage to evaluate whether the right people are in the right roles, Tony covers the strategic realities most teams overlook. He also dives deep into the admissions and intake engine (the hidden driver of census growth) and explains why outdated growth playbooks simply won’t survive in today’s consolidated, rapidly shifting market.

This episode is a must-listen for CEOs, CMOs, business development leaders, admissions directors and anyone responsible for scaling home-based care responsibly and sustainably. If you’re building your 2026 growth strategy, consider this your manifesto – direct, honest, research-backed and purpose-driven.