When I was wrapping up college way back last century, Bob Seger released one of my favorites among all his hits – a song called “Feel Like a Number.” If you don’t remember that one, here are the [...]
When Transcend first starting working with hospice providers in the early 2000s, I clearly remember many agency leaders would bristle at the word “marketing.” And you would think they were [...]
Value is more than a buzzword in home care these days. Agencies know that payers, policymakers and consumers are all expecting it in the care they provide. But where should a hospice or home care [...]
Does your agency currently run a home-based palliative care program? If so, are you struggling to at least break even? Does a deficit prevent you from growing your program the way you want? Or [...]
Many providers of home care have added new service lines since their agencies began. The logic has been solid – diversify offerings so the agency isn’t dependent on a single service, generate new [...]
For decades, palliative care has been an enigma. This vital service that relieves pain and suffering to greatly improve quality of life is woefully misunderstood, delivered in a zillion different [...]
If you’re a hospice provider, you’re bound to be aware of the extensive changes CMS published in late January regarding their hospice survey and hospice surveyor training for State Agency and [...]
Healthcare industry pundits may have different perspectives about the next five to 10 years. But most agree about one crucial topic – the critical staffing shortage we’re already experiencing is [...]
For many healthcare providers, 2022 saw their staffing situation move from “shortage mode” to “crisis mode” – especially for nurses, CNAs and social workers. This dynamic creates a dual dilemma. [...]
Any smart marketer wants to see a measurable return on investment for their marketing dollars. The boost in revenue from marketing efforts should outweigh the money invested over time – or the [...]